It’s understandable that you want to do some things by yourself if you’re a business owner. However, sometimes you just need to hold your hands up and accept that some things are beyond your control–like marketing.
Businesses suffer from peaks and valleys. One minute the sales are almost too much to handle, and the next there are nothing but the scraps on which to feed. Sadly, it’s the life of an entrepreneur and something you’ll have to get used to if you want to succeed.
Over the last few months, a lot of places throughout the world have had their privacy laws shaken up. With GDPR in Europe, along with data breaches from companies like Facebook, everyone is more on edge than ever when it comes to their personal information. In marketing, this can present some issues.
For marketing professionals, there is no excuse not to embrace the full potential of Google – especially when most of its services are completely free. Can you make Google work harder for you? Yes, you can, by automating it. Here’s how it’s done.
Technology has been part of human existence for millions of years – before we were even humans, in fact. And over the millennia, the idea of technology has been geared to doing one specific thing: making our lives a lot easier. From the stone tools used by our ancient ancestors to the smartphone you might be reading this on now, technology has played an important role in our development as a species. But is technology helping or hindering our lives and business?
Every small business needs to look at ways they can expand in some way, whether that is in a small direction or doing something on a larger scale. Here are 3 steps to expand your business.
Every business aims to bring their products and services into the vision of more people. When we are creating a marketing campaign for our businesses we often use the same tired, worn out techniques. Stop Boring Marketing!