So why is nobody taking any interest in your blog? Here are some of the most common reasons why you’re being ignored.
Your Photos Aren’t That Great
Your blog’s photos will be the first thing that any visitor notices. If the photos aren’t impressive, visitors might leave your site straight away. Without even checking out your other content! As humans have evolved to recognize other human faces and engage with them. So for maximum impact, find pictures that have others in. If your blog is business-themed, make sure that the pictures are professional. Whenever possible, take your own pictures. This way, you know that you have complete creative control over them.
Get A Mobile Responsive Design
More and more people are browsing the internet on their smartphones or tablets. As these have much smaller screens than laptops, websites need to utilize a mobile responsive design. This makes it fit a smaller screen. If you don’t, visitors to your site on a mobile device will find it much harder to read. If they can’t read your blog, they will go elsewhere.
No One Can Find Your Blog
You need to make sure that your blog is being ranked highly by Google’s search results. If it isn’t, then not many people will find it. One of the best ways to get your blog ranking highly is to improve your site’s Search Engine Optimization. This is what Google uses to rank all the websites that come up in search results. It’s easy to do; simply include SEO keywords and plenty of links in your posts.
You’re Not Sharing Blog Posts On Social Media
Another great way to improve the traffic to your blog is to share all your posts and articles on different social media platforms. Create a profile for your blog on these different sites and start following others who are blogging about similar things to you. Whenever you post an article, be sure to use plenty of hashtags, as these will increase a post’s audience. If you have a Twitter profile, you should also look out for Twitter chats. These are weekly events in which bloggers engage with each other and promote their content.
You Don’t Learn From Your Mistakes
You need to stop doing the things that aren’t helping you increase your traffic and followers. If you use analytics to see which blog posts are working, you can then write similar articles that can help you pull in even more readers. The same goes for campaigns on social media. If one didn’t work, don’t do it again.
Once you start to utilize the above tips, you will notice that your blog goes from good to fabulous. And you’ll get a new group of loyal readers!