Personally, we are happy to stick with 140-character count tweets. Thank you, Twitter! It is enough to read your Twitter feed as is as we are continuously bombarded with content good, bad, and ugly. Twitter announced this week on May 24, that the 140-character count stays, but will stop counting media attachments and other content toward its iconic character limit! Can we get a woot woot!?
Hashtags are crucial if you want your content to be found in social media. What is a hashtag? It is a way of categorizing your content, allowing it to be easily discovered by people searching for content on that topic. For example, if you are creating content for say a small business owner, you should be using popular hashtags that they most likely are searching for.